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The CFO’s role in the age of generative AI

May 20, 2024
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The CFO’s role in the age of generative AI

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CFOs are the stewards of funding capital, orchestrating a motion with transformative know-how and innovation to evolve companies, speed up income streams and drive significant outcomes.

The present enterprise surroundings has CFOs going through headwinds for decision-making in less-than-ideal situations with quickly shifting laws, tedious reporting requirements, ESG necessities and inflationary pressures; nevertheless, the necessity for development and revenue growth stays, and as CEOs search for methods to extend productiveness, the CFO is rising as a brand new advisor on know-how and innovation. Regardless of the headwinds, there are tailwinds during which we will use new know-how to allow CFOs to carry out of their enterprise partnering roles and drive productiveness, price take out, accuracy, management and enterprise worth.

By way of new approaches to monetary administration that incorporate generative AI, this superior know-how may help CFOs make extra knowledgeable, data-driven choices for his or her group that may have main monetary implications. The IBM Institute for Business Value CEO study on decision-making in the age of AI discovered the highest priorities for CEOs are know-how modernization and productiveness, whereas the three greatest challenges are know-how modernization, sustainability and safety. Enter the CFO, whose position is extra substantial than ever to unlock worth and to scale and fund a know-how they’re nonetheless making an attempt to completely perceive.

Read the report: CEO’s guide to AI in finance

Unlocking the worth

CFOs will not be anticipated to be know-how specialists. That mentioned, they do want to know learn how to measure the enterprise worth created from generative AI throughout the group whereas additionally utilizing the know-how to reinforce their very own abilities and capabilities. This new know-how may help CFOs do their job higher, sooner and smarter, along with growing productiveness and opening new income streams.

The current IBM Institute for Enterprise Worth report CEO’s Guide to Generative AI on Finance report discovered “success is determined by how rapidly finance can flip information into actionable insights.” Generative AI not solely opens the door to different income streams but in addition it unlocks worth for the finance workforce. The IBM report discovered that, on common, AI adopters attribute 40% of finance perform FTE redeployment to AI.

Augmenting our day-to-day lives with generative AI and making a digital model of ourselves permits for the AI to basically develop into our assistant. There are advantages to being a client of AI however far larger advantages for being a price creator. A generative AI agent or assistant can ingest and summarize structured and unstructured information from inside and exterior sources, parse by means of it and generate insights and patterns for monetary data that may drive enterprise worth and doubtlessly establish untapped income streams. This frees up a major period of time the place finance professionals had been beforehand knee deep in spreadsheets.

These organizations which have already adopted AI have helped scale back gross sales forecast errors by 57%, scale back uncollectable balances by 43%, and minimize month-to-month shut cycle time by 33%, in keeping with the IBM Institute for Business Value report. By embracing these applied sciences CFOs can drive efficiencies and higher consumer experiences for inside and exterior stakeholders.

New working mannequin, abilities and competencies

Generative AI is altering the way in which that we do enterprise. The workplace of the CFO must adapt to those new methods of working. The mix of a human and digital workforce creates a brand new working mannequin along with new abilities and competencies required for the finance group. CFOs will not be anticipated to be information scientists, however they’re anticipated to know how the enablement of this know-how can drive enterprise worth.

Whereas finance purposeful abilities are nonetheless wanted, a brand new suite of abilities to optimize adoption and consumption of digital companies are additionally required. By augmenting the workforce with virtual assistants that liberate capability, finance professionals can focus their time on higher-skilled capabilities. As an alternative of spending a major period of time in Excel spreadsheets, one would possibly spend a few of their time constructing AI instruments that assist derive insights and supply higher planning and forecasting.

The excellent news: it’s probably simpler to show a finance skilled learn how to use the know-how to drive worth than it’s to show a knowledge scientist these finance abilities. The finance workforce ought to be worth creators and expertise designers, enhancing their analytical and technical abilities to have the ability to practice and immediate their assistants—fine-tuning, adjusting and bettering the digital service. As well as, senior finance executives have to have increased communication and storytelling abilities as enterprise companions for CEOs.  

Governance and controls

Belief is paramount for finance leaders, and CFOs should have the ability to belief the info wanted to make vital enterprise choices and for required monetary and ESG reporting. Applied sciences like generative AI can spark emotions of skepticism or distrust of the accuracy of information, significantly for organizations which might be reliant on handbook processes. Data governance is essential to making sure a scarcity of bias or hallucinations, establishing larger belief in information and giving CFOs the reassurance wanted to face behind their reporting. The findings from the IBM Institute for Enterprise Worth report recommend that constructing governance constructions throughout the finance group can “[…] bridge governance gaps and develop moral steering that can help the moral adoption of generative AI.”

Regardless of the duty, organizations that embrace generative AI ought to know that with the correct governance in place, CFOs and human staff can liberate their time to embrace innovation as a substitute of being averse to the adjustments which might be impending.

Getting began with generative AI

It’s essential to keep in mind that many organizations are nonetheless in early adoption levels and a few are hesitant to dive in. However analysis reveals that the additional alongside organizations are of their AI journey, the extra worth that’s delivered.

In case your group is seeking to discover generative AI, think about beginning with a labor-intensive activity, like figuring out and mitigating errors in your monetary reporting. A superb place to begin is from a hybrid cloud surroundings. Whereas most organizations make the shift, cloud infrastructure can develop into costly; however with enterprise-scale generative AI, these prices is likely to be compounded. Because the report factors out, FinOps, or monetary administration for cloud-based investments, “[…] ought to play a giant half in generative AI funding choices.”

Whereas implementing new applied sciences can appear overwhelming, not having a know-how technique in place or avoiding adoption would possibly put a corporation susceptible to dropping the aggressive enterprise benefit. CFOs are the strategic transformation companions CEOs want to make sure swift and profitable generative AI adoption.

Get the book: The CEO’s Guide to Generative AI

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World Finance Transformation Chief, IBM Consulting

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