In the intervening time, Unicoin is conducting a large-scale promoting marketing campaign to extend model consciousness and appeal to potential buyers.
Unicoin, a public reporting firm backed by real-world property (RWAs) reminiscent of actual property and fairness in high-growth corporations, is about to change into a publicly traded firm in the USA.
Based on a latest announcement, the corporate which launched its major provide for buying and selling in March 2024 is getting ready to increase its enterprise choices by going public at a later date this 12 months.
Path to Public Itemizing
Unicoin initially revealed its intention to go public in February 2024 when it filed with the US Securities and Change Fee (SEC) for approval of its deliberate migration.
In a recent letter to shareholders from CEO Alex Konanykhin, Unicoin stated it’s exploring varied avenues to realize its public itemizing objectives, together with direct itemizing, reverse merger, or partaking in conventional IPO.
Konanykhin stated within the letter that the itemizing may occur via any of the listed avenues. Nonetheless, he’s leaning in direction of reverse merger which he described because the quickest option to go public.
“The market scenario has certainly change into favorable for crypto corporations listed on main exchanges. A reverse merger. That’s the quickest option to go public and we’re reviewing some NYSE and NASDAQ listed corporations recognized as appropriate for such a merger,” he stated.
Getting ready for Public Debut
As a part of its preparation to go public, Konanykhin advised in an interview on Thursday that Unicoin is conducting a large-scale promoting marketing campaign to extend model consciousness and appeal to potential buyers.
“We’re conducting an in depth promoting marketing campaign forward of our public itemizing to raise the visibility and perceived worth of Unicoin, selling its distinctive benefits,” Konanykhin emphasised.
Upon itemizing, Unicoin plans to introduce its personal native crypto referred to as Unicorns for buyers. These safety tokens, which had been within the works 2022, as proven on the SEC’s filing might be backed by Unicoin’s actual property and fairness portfolio.
Nonetheless, Konanykhin clarified that the worth of those digital property won’t be instantly tied to the underlying property.
“Unicoins don’t signify possession in any particular asset. Our portfolio, together with actual property holdings, serves as collateral to make sure Unicoin’s potential to ascertain itself as a number one cryptocurrency model and promote its distinctive benefits,” the agency defined
Unicorn’s Crypto Token Already Obtainable
For now, buyers can buy Unicoins via the “swaps for actual property or different kinds of RWAs, with out utilizing any money” options launched by the corporate.
Moreover, the tokens will be acquired through the “Purchase Now, Pay Later offers”, which give buyers 5 years to pay for the acquisition.
